Earlier this week, Google opened their temporary “Grow with Google New York City Learning Center” on the first floor of the company’s Chelsea offices. The “pop-up” space embodies techno-optimism: well-lit classrooms with nearly floor-to-ceiling windows, decorated in neutrals with occasional pops of primary colors, and well-stocked with Google Chromebooks. For five months, the technology company will provide free and open-to-the-public classes on topics like “Manage Projects More Effectively with Online Tools” and “Make Your Website Work For You.”
The vast majority of classes are based on Google products: Learn to manage projects with Google Sheets; get your business online with Google My Business; discover new job opportunities with Google Search. In other words, Google is further entrenching their business monopoly under the pretence of helping entrepreneurs and job seekers. The company is cynically deploying the American dream of hard work and the self-made success story for its own benefit, expecting New Yorkers to thank them for the opportunity to help make Google even richer and more powerful. Read more…